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Big Little Moments Celebrity Collaborations- Adrienne Bailon & Lance | Social Strategy

Goal: Brand Awareness

Reviewed content with PR team to ensure copy, content and creative were in line with the brand


Assisted with managing organic and paid social posts to drive brand awareness and traffic to the website


Collaborated with graphic design team to ideate a variety of creative utilizing Lance and Adrienne's content


Managed paid TikTok campaigns utilizing Lance's content to drive traffic









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