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Our Softest Edit Social & Influencer Strategy | Gerber Childrenswear

Goal: Brand Awareness and Sales of 'Our Softest Edit' collection by Gerber Childrenswear

Assisted with managing social content and posts


Managed influencer collaborations to garner awareness and affiliate sales of the collection


Ideate concept for the 'Toddler Talks' video and collaborated with the creative team to execute


Managed VIP influencer brunch that showcased the collection to local SC influencers in real life, see posts below.






Toddler Talks Video Credit:

Silas Rowland- Videographer, Editor


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